Gold represents one of the more conservative investments you ever make with your money. Perhaps you are a person who has daydreamed about investing in gold, but doesn’t actually know where to begin? If this is true, you are in the right place. This article contains great advice for people who want to invest in gold.

Gold prices fluctuate on a regular basis, so make sure you have up-to-date information about gold prices before selling something. If you decide to sell your gold, pieces with different karat values should be weighed and valued separately. Avoid selling any jewelry that’s worth is dependent on the designer.

Have an understanding of gold prices. Gold, platinum and silver prices tend to fluctuate daily, so make sure you check the spot price on a specific day before you make a transaction. You must be prepared to pay higher percentages over the melt values for fractional gold pieces like 1/10, 1/4th, and 1/2 ounces versus one-ounce pieces.

Consider selling gold online. You don’t have to go to a physical location to sell gold any longer. Many websites are available will help you sell your gold. You will receive a kit that will allow you to mail your gold items off. If they accept the pieces, you will receive their prevailing rate.

If you take jewelry or scrap gold to local companies that will pay for it, shop around. Bear in mind that the market price for gold you can find online (the “spot”) is only an average; different dealers will offer you different prices under (or even over) the spot. Stores located apart from larger shopping centers may have fewer fixed costs and are thus, able to pay higher prices.

Get a good grasp on what you own. Not everything is worth what you think it’s worth. Many times, other metals get mixed with gold for more durability. This may lower the price. This is also true of items that are just plated. Have an appraisal done on large amounts of jewelry or gold whose value you are uncertain about before selling it.

Find out the spot price for gold on the day that you’re planning to buy. This price changes every day. You can locate it on several different websites. When purchasing, don’t pay greater than 8% markup above the spot price. Some sellers try charging more, but that’s overcharging, which is generally unethical.

Have jewelry appraised prior to selling it to anyone as scrap gold. This is true for pieces made with fine craftsmanship. You may have to pay for the appraisal, but it might help you get more money. An appraiser may know someone that’s interested in your jewelry.

Before selling your gold, comparison shop. The offers may be hugely varied. When you just take buyer number one, you may lose money. Take your time to help you net the most cash.

Do not be overly aggressive when dealing in the gold market. There are bad companies in any market, but this market is known for having many. There are quite a few people out there that would just love to dupe you out of what you are really owed. Always exercise caution.

Approach the market with caution. There are bad companies in any market, but this market is known for having many. Lots of folks are willing to steal right out from under you. For this reason, it is very important to thoroughly research any gold buyer you are considering.

Prior to selling gold, make sure you separate it by karat weight. If the vendor weighs all of your items together, you will not get a fair price for your higher karat items. This is a scam that will cost you money. Before making your trip, have your pieces separated before you walk in.

While many people think that investing in general is hard, investing in gold is not hard if you learn a little about how it works. Once you learn a bit about the gold market, you should be able to jump in with both feet. Take all the advice here and use it wisely as you move forward with your investments.